AP Degree // Study in English

Entrepreneur and Design Manager (E-designer)

This programme is the perfect one for you if you are independent and full of new ideas that you'd like to make sense of, so that you can go on to use them in your profession.

You will learn about entrepreneurship, design processes, social development and trends, as well as innovation and business. It's an ideal place to begin if you would like to start your own business, or if you simply wish to develop your creativity.


  • This program is offered only in Danish
  • Admission requirements: Equivalent to a Danish upper secondary education incl. maths and English.
  • Duration: 2 years, 120 ECTS.
  • Tuition: EU/EEA students no tuition fee. Non-EU/EEA students DKK 75,000 per year.

This program is offered only in Danish


You learn to combine creative thinking with a sound basis of business skills and knowledge during the innovation process. Practical skills include design and logistics planning, concept development, marketing, branding, visual solutions, internet communication, product development, 2D and 3D graphics.

Entrepreneurship and Design Management (E-Design) is a 2-year AP-degree, which includes mandatory subjects, an area of specialization, a 3-month internship and a final project.

What you learn

With this education you are able to plan a company’s design projects, from the initial idea to production and delivery, as well as work with marketing of the concepts.

You will be working with areas such as idea generating, design processes, trends, innovation and trade. At the same time, you get tools to produce graphical materials and prototypes.

You learn about design trends, usability and internet-based communication, and you get knowledge about starting your own business.

Career opportunities

Once you've graduated, you can find employment within many different types of businesses - anywhere there's a need for creative thinking, such as in advertising.

As an e-designer, your work-related projects are very likely to be within development, sales and marketing of interior design or graphical production.

This degree is a very good choice if you have dreams of creating your own company, or becoming a freelancer who works on various different projects.

Meet us abroad. Read more here

Structure of the programme

Semester 1:
Design Process and Understanding Modelling - 7.5 ECTS
Business Economics - 7.5 ECTS
Communication and Marketing - 7.5 ECTS
Culture, Value Philosophy and Trends - 5.0 ECTS
Organisation, Project Management and Management - 5.0 ECTS
Innovation - 2.5 ECTS

Semester 2:
Design Process and Understanding Modelling - 7.5 ECTS
Communication and Marketing - 7.5 ECTS
Culture, Value Philosophy and Trends - 5.0 ECTS
Innovation - 2.5 ECTS
Business Economics - 7.5 ECTS

Semester 3:
3 electives within design,
innovation and entrepreneurship - 30 ECTS

Semester 4:
Internship - 15 ECTS
Main thesis - 15 ECTS

Download curriculum 2016, Common Part (PDF)
Download curriculum 2016, Institutional Part (PDF)

Study environment and teaching method

Teaching takes place in classes comprising between 25 and 35 students, giving you an excellent opportunity to enjoy a thriving social life with your fellow students. You will experience teaching approaches emphasising theory as well as practice.

The instruction is based on projects, many of which take place in cooperation with local and national businesses, and the tasks are normally carried out in groups. You must be prepared to make an independent effort and to cooperate with your fellow students.

Some of the project tasks, and the final project in particular, are independent tasks carried out on the basis of the theory that you have learned. The projects should be based on specific cases from businesses, insofar as this is possible. You will be given good advice and constructive criticism along the way.


During the fourth semester you must complete a 3-month internship, which can be taken in Denmark or anywhere in the world - further enhancing your employment prospects. You are responsible for finding your internship yourself, or you can make use of our network in Denmark or abroad.

Project with the Danish warehouse Bilka

Watch the video from a project, in which students help Bilka increase customer satisfaction by designing a better experience in the warehouse.

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International opportunities

When studying E-Design, you have various options for gaining additional international experience. You can study abroad for a semester. We have many partner schools to choose from, or you can find your own.

If you only want shorter periods outside Denmark, you can go on study trips with your fellow students for a week. If you like competitions, there is an International Business Week, in which the participants are divided into groups of different nationalities and different schools, and must then solve a given assignment. 

Read more about going abroad

Further education

On successful completion of this AP degree in Entrepreneurship and Design Management, you can use your credits to complete a bachelor in Design and Business or E-concept Development in Denmark, or you can choose to study in another country.

Admission requirements

To be accepted to the programme, you must have an education equivalent to a Danish upper secondary education, or relevant vocational education is required. English and mathematics must be included.  

For more information about non-Danish entry qualifications, please visit the website of the Danish Ministry of Higher Education and Science.


Mathematics C-level is required in order to apply for the AP degree in Entrepreneurship and Design Management. The Mathematics C-level is represented by 125 hours during the last three years of upper-secondary school (equivalent to the Danish C-level of a Danish upper-secondary examination).

English language

Students from Denmark must have passed English at a level equivalent to a Danish Upper Secondary education B-level. The English B-level is represented by 210 hours during the last three years of upper-secondary school (equivalent to the Danish B-level of a Danish upper-secondary examination).

Students from all other countries must present a recognised international English test, with a result equivalent to or better than:

IELTS: 6.0
TOEFL Paper: 550
TOEFL Computer: 213
TOEFL Internet-based: 79 (minimum 19 in all sections)
Cambridge test: CAE A, B or C
Oxford Online Placement test: B2 (min. 70 in each part)

Excepted from the requirement of the English test are native English speakers and applicants holding Nordic entrance exams. 

How to apply


Please note that all applicants must write a motivation letter and pass an admission test to be admitted to the program.

Admittance procedure the E-Design program:

  • A motivated application should be submitted by 15th of March.
  • After the submission deadline you will receive an email with information about the admission test and relevant deadlines.
  • On the day of the admission test you will receive the test via email.
  • After the admission test we will call you in for an interview.
  • On the 30th of June you receive notice on whether you've been admitted to the program.  ​

Application fee

As from the summer intake 2017, all non-EU citizens without a Danish permanent residence permit must pay an application fee of 750 DKK. IBA must receive the application fee before the application deadline, otherwise your application will not be evaluated. The application fee will not be deducted in any form, it is not a guarantee for admission and it is not refundable if the student is not admitted. 

The application fee must be transferred to the following bank account:

IBA Erhvervsakademi Kolding
Name and address of bank: Danske Bank, Riberdyb 26, 6000 Kolding, Denmark
IBAN: DK72 3000 0012 0189 32    

Please write your name, date of birth and study programme when you transfer the money.

Please send the payment receipt along with your signature page/application to apply@iba.dk.

Motivation letter

Applicants have to write a motivation letter to be accepted to this degree. Its purpose is to give the acceptance committee an impression of the applicant as a person, their level of maturity, and any qualifications related to the Entrepreneur and Design Management study programme.

Guidelines for writing the motivation letter:

Here are a few examples of questions you can ask yourself while writing your motivation letter (remember, there are no wrong answers):

  • Why did you choose AP Degree in Entrepreneur and Design Management programme?
  • What is your motivation, and why should we accept you to this programme?
  • What are your reasons for choosing this specific programme?
  • What relevant qualifications and experiences do you bring along, and in what ways have these qualifications and experiences influenced your choice of programme?
  • What are your thoughts regarding the AP Degree in Entrepreneur and Design Management programme?
  • What are your considerations regarding the structure, content, etc. of this study programme?
  • What kind of information have you gathered about the programme and how?
  • In your opinion, what kinds of personal skills and competences are important in order to complete the AP Degree in Entrepreneur and Design Management programme?

Summer intake

This programme will be offered in Danish only in the summer 2017 intake >>

All applications must be made online at www.optagelse.dk. Area admission number: 73655.

Application deadlineis March 15 for all students.

See the admission process in detail.

Applicants without a Danish CPR number

Applicants who do not have a Danish CPR (civil registration number) will be required to provide an e-mail address in order to have their application profile registered. Once this is done, a direct link to the login page will be sent to the e-mail provided. With this login the applicant will be able to start the application process. The system will automatically create a temporary CPR for the applicant. The e-mail address and temporary CPR will be used to identify the applicant both within the application system and by the International Business Academy. Please do not change your e-mail address during the application process.

Applicants must submit the application form and upload all available enclosures on www.optagelse.dk before March 15 at 12:00 noon (Central European Time). Any enclosures not yet available (eg. English test, upper secondary diploma) may be uploaded up to July 5 at 12:00 noon when the application system closes. If you receive your upper secondary diploma after this date, please send to apply@iba.dk.

Signature page (VERY IMPORTANT!)

When the application is submitted, the applicant must use the special print icon to print the “signature page(s)” which contains a unique code.

The applicant must sign and send this signature page(s) to all the programme(s) she/he applies for. Without this signature page we will NOT be able to see, download and consider the application!

Signature pages to International Business Academy must be sent to apply@iba.dk. If the applicant applies via a recruiting agency, the name/stamp of the agency should be visible on the signature page. The signature page must be sent for all priorities.

Here is a complete guide to the application system.

Applicants with Danish CPR number

If the applicant already has a Danish CPR number, she/he must use this to log on to the application system instead of an e-mail address. The applicant will not receive the signature page and will not have to do anything after having submitted the application and enclosures.

You can find a complete guide to the application system (PDF).

Application checklist

Please make sure that you upload the following documents with your application:

  • Transcript of records (last 3-4 years from upper secondary school, copy of original and English translation)
  • Upper secondary diploma (if the applicant hasn’t graduated yet, the diploma can be uploaded/sent later).
  • Documentation for English language skills
  • Motivation letter 
  • References (if any)
  • Copy of passport
  • Verification form
  • Entry assignment - More details about the assignment will be provided soon.

Please do not upload documentation/diplomas that are not required!

All enclosures must be uploaded as soon as possible. The sooner we receive all documents, the sooner we can start considering the application. The application system will automatically inform us of any new uploads so applicants do not need to contact us about this.

Acceptance letters

Conditional acceptance letter
Students will receive Conditional acceptance letters shortly after the application deadline (March 15 for EU/EEA and non-EU students // July 5 for Danish students) and continuously afterwards.

Final acceptance letter
The final acceptance letter will be sent at the end of July, after we receive all diplomas/necessary documents.

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Financial issues

Tuition fee
Danish, Nordic, EU and EEA students: Free of charge.

Other students: DKK 75,000 per year (DKK 37,500 per semester).

Students who are exchanged between IBA and other institutions where bilateral exchange agreements exist are exempt from paying study fees to IBA.

The programme is entitled to the Danish state education support (SU). Read more at www.su.dk


  • Allan Fledelius
    Allan Fledelius
    Senior Lecturer
  • Ditte Hoffmann Kærslund
    Ditte Hoffmann Kærslund
    Senior Lecturer
  • Marie Louise Nørgård Mäkinen
    Marie Louise Nørgård Mäkinen
  • Morten Jul Petersen
    Morten Jul Petersen
    Senior Lecturer
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